CONQUER

THE AGE OF VIDEO

WE ARE • LIVE IN THE AGE OF VIDEO

WITH TRADITIONAL MEDIA BEING OVERTAKEN BY THE INTERNET

BY 2020 , VIDEO WILL ACCOUNT FOR 82% OF ALL INTERNET TRAFFIC

Google & Facebook
 are the most popular platforms for watching videos

They secure the
vast majority of digital video ad spends
(more than 55% in the U.S. in 2018 alone).

BUT WITH

DATA PRIVACY SCANDALS

USER GENERATED CONTENT

PERSONALIZED FEEDS

ADVERTISERS ARE PUTTING THEIR BRANDS AT

RISK

DUE TO

BRANDS NOW DEMAND RELIABLE
COMMUNICATION CHANNELS

INCREMENTAL REACH

BRAND SAFETY

BEST RESULTS

WITH SHOWHEROES

01

INCREMENTAL REACH

Premium Channel Placement

User visits food.com

ShowHeroes Provides

INCREMENTAL REACH

New Users which can't be reached via Google, Facebook or other channels, but only via ShowHeroes

02

BRAND SAFETY

Matching VIDEO CONTENT

ShowHeroes serves a ‍contextually relevant content clip

SO FUNKTIONIERT'S

SHOWHEROES HARVESTER

Scans website for:

SHOWHEROES SEMANTIC MATCHING ENGINE

I

Categorizes website - does automatic blacklisting of negative, non brand safe context (overall + campaign based)

SHOWHEROES SEMANTIC MATCHING ENGINE

II

Selects matched content from ShowHeroes Video Library (25.000+ clips)

ShowHeroes Provides

100% BRAND SAFETY

CONSTANT REACH

SUSTAINABLE ENGAGEMENT

MEASURABLE PERFORMANCE

03

BEST RESULTS

VIDEO AD DISTRIBUTION

After 6 seconds a targeted midroll is being played

SHOWHEROES ADHERO

Identifies and delivers matching ads from direct + programmatic demand sources

Delivering

BEST RESULTS

Overall better campaign performance, especially for brand building and engagement.

~95%

VTR

45 MM

UNIQUE USERS

> 65%

VIEWABILITY

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