READY FOR THE OLYMPICS
HOLDING AN OLYMPIC GAMES MEANS EVOKING HISTORY
Experiencing the representation of your brand in the Olympic Games can evoke a powerful sense of pride. With over 3 billion people tuning in, this sporting event stands as a paragon of excellence that advertisers fiercely vie to be a part of.
Unless you are an official paying sponsor of the Olympics, the word Olympics would be a no-go for your campaigns.
Paris 2024 will be the first year of 100% gender equality.
CO2 emissions are expected to be reduced by 55% compared to the Tokyo 2020 and Rio 2016 games that reached a total of 3.5 million tons of CO2.
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